Selling the book

4.1 Personal note on DRM (does not tell you how to apply them)
4.2 Where to sell your E-Book
4.3 How to present it
4.4 Pricing
4.5 Advertising
4.6 Social networks

4.1 Personal note on DRM (does not tell you how to apply them)

DRM stands for Digital Rights Management and is used to avoid that people duplicate your book, copy contents from your book or provide it to third parties.

To me the recent history, especially in the music segment, showed that DRM is not the way to go.

In fact DRM are causing quite some troubles to customers. Not all applications can read files with DRM applied and there are different types of DRM which makes it even more complicated. This is especially true for Mobile Devices.

At last let’s face it: there is no full protection for your files. With the right application and the know-how someone who really wants to make an illegal use of your files can do it one way or another. No matter how hard you try.

For my part I still believe in the goodness of humanity and most of the people are certainly on the good side. I always hope my customers are being loyal and don’t provide the books to third parties. Why give a hard time to all your customers only because of a few bad ones? The bad ones won’t be stopped by DRM anyway. If you’re loyal to your customers they will probably be loyal to you too.

Have a look at this comic here:
http://www.bradcolbow.com/archive.php/?p=205

4.2 Where to sell your E-Book

Apple’s iBookstore (iTunes Books)

Read it in the E-Book.

Other stores

Informations about selling your own E-Book on EBookStoreToday.com are found here.

4.3 How to present it

Read it in the E-Book.

4.4 Pricing

Read it in the E-Book.

4.5 Advertising

Read it in the E-Book.

4.6 Social networks

Read it in the E-Book.


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Cédric

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